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By Jess Feldman July 9, A lot has changed since the coronavirus pandemic began. Face masks are now a must-wear wardrobe item, outdoor dining has become a prevalent aspect of American culture and singles staying at home have turned to online dating as a resource for companionship, conversation and, of course, romance. Online dating has been increasing in popularity for years, being recognized as the most common way for couples to connect inaccording to research from Stanford University.
Yet when the pandemic began in March, it became the only way singles could meet new people, whether through messaging, video chatting or Zoom dates via apps like Bumble, Hinge and Tinder. A recent article from PBS noted that dating apps have faced a huge increase in s of users since the pandemic started in March.
Tinder, for example, reported that it saw more engagement on one specific day, March 29, than any other day in its history, with more than 3 billion users swiping to connect with people, according to a press release from April 1.
The data holds true here in the DMV too, according to Michael Karlan, the president and founder of Professionals in the Citya company that connects singles through speed-dating events. People are searching for love in the time of coronavirus.
According to Karlan, the company list is growing about one-third faster than immediately before COVID, as people are continuously searching online for new ways to socialize. To learn more about how local businesses are adapting to the coronavirus pandemic, subscribe to one of our weekly newsletters.
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